Gilbert to become official kit partner
Posted: 16th June 2020
Bedford Blues and Gilbert Rugby are delighted to confirm a new long-term partnership that will see one of England’s biggest rugby brands become the club’s official kit supplier.
The partnership will start on 1st September 2020, with the English sports brand providing match day kit, training kit, off field wear and all supporter leisurewear ranges for the Blues Family.
Bedford Blues will be the only English rugby club in the top two tiers to partner with Gilbert Rugby. Gilbert’s other most recognisable rugby partner is the Barbarians, with all three organisations sharing the values of History and Heritage.
Blues’ Chief Operating Officer, Gareth Alred said: “We are absolutely delighted to announce Gilbert as our new official kit partner. It was important for us to choose a supplier that shared our values and vision, but also to push on to the next level, which is why the partnership with one of rugby’s most recognisable brands was the perfect fit.
“Everyone in rugby knows about the quality of Gilbert, backed by over 160 years of experience and born just down the road in Cambridge, their expertise in knowing what rugby players and supporters need will be a huge asset to the Blues Family.
“We would like to thank Zoo Sports for their years of service and support, especially David Peyton, and wish them well for the future.”
Gilbert, part of Grays International, was founded in 1823 and is still under the control of the Gray family. Its heritage and record of innovation has been distilled into a powerful portfolio of brand names, familiar throughout the sporting world. The official match ball supplier to the RFU and every Rugby World Cup since 1995, make them the leading choice in rugby throughout the country.
Grays International Sales and Marketing Director, Richard Gray, commented: “We are delighted that Bedford Blues have chosen Gilbert as their official kit partner. The relationship is a perfect fit for both parties in view of our shared unique rugby heritage.
“The association is yet another powerful endorsement of the major progress that Gilbert have made in not only rugby apparel design, but also in delivering excellent levels of service over the last 15 years. We can’t wait for rugby to return to Goldington Road.”